Researching tomorrow’s packaging
One of Orkla’s sustainability goals is to develop more environmentally friendly packaging. With financing from the Orkla Friends Fund, Orkla is now engaged in the Future Pack research project with a view to gaining new insight.
“We want to support innovative initiatives to promote sustainability and are glad to be able to contribute to research on more environmentally friendly packaging,” says Arve Heltne, SVP Orkla Marketing & Innovation and head of the Orkla Friends Fund.
With financing from the Orkla Friends Fund, Orkla has become involved as one of several participants in the Future Pack research project, which has a time frame of four years. Bård Bringsrud Svensen and Nina Skalstad at Orkla Home & Personal Care are Orkla’s representatives in the project management team.
“Future Pack seeks to develop new expertise and technology to make tomorrow’s plastic packaging more eco-friendly, with a higher proportion of bio-based and recycled plastics. We want to be a part of this endeavour,” relate Bård Bringsrud Svensen and Nina Skalstad.
Future Pack is a major new research project funded by the Research Council of Norway and participating companies. The purpose of the project is to develop capabilities and technology for the production and recycling of both fossil and bio-based raw materials. The aim is to be able to make more sustainable plastic packaging. The project also examines specific case studies related to product recycling.
“One of Orkla’s sustainability goals is to develop more environmentally friendly packaging and products with a smaller environmental footprint. By participating in this project we can build up expertise on ways in which we can reduce our dependency on plastic in the future and move towards a circular economy,” concludes Bringsrud Svensen.
Read more about Orkla’s approach to sustainable packaging in our Sustainability Report.