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TORO tomato soup more eco-friendly than home-made soup

TORO tomato soup more eco-friendly than home-made soup

A life-cycle assessment shows that TORO tomato soup has an 80% lower environmental impact than that of an equivalent home-made variety. 

Orkla and the RISE Swedish research institution have jointly conducted a full life cycle assessment (LCA) of TORO tomato soup and compared the results with a home-made soup based on tinned tomatoes. The LCA shows that the environmental impact of TORO tomato soup is around 80% lower. Given the 6 million soup packets sold each year, this means an annual reduction of some 600 tonnes in CO2 emissions.

“We are committed to helping reduce greenhouse gas emissions. We’re therefore glad to see the results of the assessment, which show that TORO tomato soup is a good environmental choice for an everyday meal,” says Orkla President and CEO Peter A. Ruzicka.

The main reason why TORO tomato soup has a substantially lower environmental impact than a similar home-made soup lies in the transport of ingredients. The tomatoes in the TORO soup are dried close to where they are grown, eliminating the need to transport large quantities of water.

“Life cycle assessments will be a key tool for us for documenting products’ environmental impact and identifying potential environmental improvements, as well as for making the right choices in product development,” says Inger Johanne Eikeland, SVP Environment, Health and Safety at Orkla.

Facts about the life cycle assessment of tomato soup
• A recipe for ordinary home-made tomato soup based on tinned tomatoes is used.
• All raw materials are weighed, along with any waste, such as carrot peelings.
• The residual contents of the tomato tin are weighed after it is emptied in the normal way into the saucepan.
• All packaging is weighed (each individual part, such as bottles, glass, lid, label, plastic film, etc.).
• The soup is brought to a boil as recommended, and the cooking time is included in the calculations.

Orkla is a leading supplier of branded consumer goods and concept solutions to the grocery, out-of-home and bakery markets in the Nordics, Baltics and selected markets in Central Europe and India. Orkla is listed on the Oslo Stock Exchange and its head office is in Oslo. In 2016, the Group had a turnover of approximately NOK 38 billion, and 18,000 employees at year end.

Orkla ASA
Arendal, 17 August 2017

Ref.:
Group Director Corporate Communications and Corporate Affairs
Håkon Mageli
Mobile: +47 928 45 828